Is Your Business at Risk?

Reality Quickly Changes Agendas.

Can you pass today's rigid leadership test

Startled, Stunned, Shaken?
Unforeseen Obstacles Often
Appear As We're Focusing Elsewhere.

Startled Stunned Shaken LEARN MORE

Can You Pass Today's
Rigid Leadership Test?

A Sincere Welcome!

While learning about another’s business crisis or tragedy did you ever disregard something similar happening at your organization? If so, why remain a shock candidate forever?

Take a moment. Envision calamitous results from slowly evolving crises because indicators were missed, even ignored. How about emergencies . . . heartbreaking events? And don’t forget multiple resource losses, including your brand’s reputation.

Litigation? Bet on it! The next step forward usually comes only after winning in two courts – law and public opinion. Within this site are other searing consequences depriving management from restful sleep. We describe such manifestations “harbingers to a career-defining moment.” Many are avoidable, others resolvable.

Since 1968 our guidance and affiliated activities substantially reduced adverse consequences looming over mega-and-moderately-sized corporations, institutions, and agencies as well as prominent individuals engaged in diverse, easily identified careers.

You are entering an implied library.  It contains constantly increasing materials concerning 12 areas of service we provide an array of clients. We envision each subject a separate room containing enlightening, educational and entertaining items. I hope you will find relevant information of interest and benefit.

Throughout the last 53 years of guidance and often taking hands-on action, our services have received high value grades, not only from those assisted but also from independent judges. The challenges always are wide-ranging, generally unorthodox as you will note by reading a few quick summaries of case examples.

We recently changed our name to ForeseeNow, a Preston Global extension, which accommodates this new site while reminding others that we always strive to outmaneuver client adversaries. Previous firm names from whence ForeseeNow has emerged might filter in certain copy herein. After all, this most recent identity is the fourth major leap from what began as a one individual venture.

After reviewing this site further, if you believe a candid discussion is appropriate, I’ll come to your office. This one is on me — no fee or expense.

Tom Preston - Preston Global

Tom Preston, Founder & CEO

P.S. This independent ELITE logo is our most recent affirmation of as one of the BEST professional agencies in America. We’re honored to earn such a ranking from PR NEWS, historically the influential judge and jury evaluating the exact services in which we specialize.

In prior commentary PRNEWS said: “Abating economic, competitive, judicial, security, media, and affiliate risks underlines [Preston Global] values, with the agency identifying ‘most likely reasons’ why havoc and failures often escape internal awareness. The agency stresses “foreseeability,” one’s capacity to anticipate future events accurately, and lists consequence alertness and conjectural wisdom products as achievements.”

Year 2020 isn’t the first time we received PRNEWS acclaim, nor do we intend it as the last.

Read More Below

Our Specializations

Crises & Emergencies

They’re different, complex, subject to false rumors, far-ranging, perplexing, and usually worsen quickly. Many can be prevented by way of vulnerability and risk assessments. Nearly all require experts with vast familiarity. Has a crisis/emergency immune business ever existed? No.

Public Issues

From solidifying reasonable opinions to altering mistaken beliefs, sound reasoning, strong persuasion, deep subject knowledge, and expansive skills that gain attention are essential as a group dynamic. Overcoming an already over-communicative society is not routine. The major test is whether or not your communications are reaching and persuading target audiences.

PR / Communications

Whether one needs clarity of message, response to hostilities creative communication tools, diligent propaganda, instant replies whenever reporters — traditional and social —  are on deadlines, this firm’s veteran journalists stay in control professionally and accurately.


Ever-lurking terrorism threatens and intends to destroy our Constitutionally guaranteed freedoms. Prior attack aftermaths always expand already sizeable lists of problems created by such tragic events. Our many decades in this horrific arena provide key solutions, reducing client distress and forthcoming punitive actions taken by victims. We’re first in our particular field to focus on counterterrorism. Working to abate felonies is leadership. Our security experts are available for prevention and/or response against these violent acts.

Situational Foreseeability & Devotion to Heuristic Education

Another first. The importance of accurate anticipation regarding client adversaries – their probable strategies, tactics, use of certain devices, unconscious trends, and techniques give us edges as battles of wits take full effect. Situational Foreseeability offers patrons vital advantages; they keep opponents off-balance. Much of our good fortune is attributed to applications based on Heuristic Education. (Check it out in the library. Self-discovery is without peer!)

Brand Reputation

A terrible, excessively used word but nevertheless we’re stuck with one harboring multiple definitions. The essential here is “reputation.” Without admired standing one’s status, resiliency, and public appeal are subjected to constant belittling, usually deserved. This also can be assuaged; normally “a must” for economic survival. False rumors are destructive, yes, costly. We’ve debunked some of the worst.